The Adsense Truth

I remember when adsense was a highly valued source of revenue for many website owners. It used to me such a lucrative business to make a website based on a specific keyword, promote that site, and watch the clicks roll in.

In fact, some sites used to be able to generate as much as $50 a single click if you chose the right topic. Subjects such as mesotheolioma, credit card debt, loans, and even sales advice were the “best keywords” to use. However, these special keyword lists are drying up due to a flood of poor quality websites…

I have to admin, I was a big part of that downfall. I made a rather large fortune building cookie cutter website templates back in 2005 and sold them on google for up to $90 each… and I sold hundreads of each one.

That was then and this is now. It isn’t so simple any longer, and if people try to sell you a course on how to get rich quick from adsense it is a false hope. Those people are making money selling the course, not using adsense.

There are people such as John Chow and Shoemoney who are some of the internets most successful internet marketers… and they dont use adsense for the most part.

Take John Chow for instance. This is a person who makes over $500,000 a year on his personal blog. John does not use adsense. He has opted for promoting affiliate programs and direct advertising for his blog.

Now, I am not saying that you should drop adsense like a hot potatoe. There are still some good micri-niches out there to be had. I am simply saying that google AdSense is past it’s prime and some of the internets most successful bloggers are opting out from it.

Here is a good case study for you to examine. I run another niche website called Kpop-Jpop.com. This site is about Korean and Japanese pop music. This is a target that has a lot of searches, and little quality content. I make pretty good money from this website through various means. Adsense is on the site, and it is far from my best revenue generating advertising stream.

I make far more koney by selling my ads directly to my market, through my aweber double opt-in list and through an affiliate program with YesAsia/YesStyle. With these affiliate programs I make enough to pay all of my bills and have a large chunk left over to save for a rainy day, a nice vacation, or a Fendi Bag for my wife.

why am I still using adsense on these sites? Because I haven’t got around to changing ot for something better. They still generate some money… so I am not in a rush… since I am still doing quite well with it.I just remember when it was something special.

Now Google Adsense is lacking…